Shaadi Ka Card
Ad Film
Mastercard / McCann
GENRE
Celebrity

Mastercard partnered with McCann Worldgroup to create a cinematic ad film showcasing its role in real-life moments.

  • Executive Producers

    Pushpendra Nath Misra, Sonali Bhatia

  • Directed By

    Pushpendra Nath Misra

  • Agency

    McCann

  • Client

    Mastercard

  • Director of Photography

    Satyajit Pande

  • Production Designer

    Sonali Bhatia

  • Editor

    Pushpendra Nath Misra, Ankit Halai

  • Music Composer

    Ram Sampath

  • Producers

    Madhulika Jalali, Pooja Krishnamoorthy

  • Line Producer

    Manish Sharma

  • Colorist

    Navin Shetty

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Life Khul Gayi!

This cinematic ad film has an earthy yet contemporary appeal. The ad features Irrfan Khan as a character reuniting with family and friends. Set against the backdrop of wedding preparations, it showcases the role MasterCard plays in life’s joyous moments. To add a personal touch, Jaipur—Irrfan’s hometown—was chosen as the location. The film comes alive with the charm of Irrfan and the vibrant streets of Jaipur, enhanced by local casting.

The protagonist observes that whilst the city has changed so much, the people have remained the same. Life is a bit more convenient though as MasterCard can be used at all the regular haunts from his college days. A modern yet nostalgic song composed by Ram Sampath and penned by Prasoon Joshi sir, with the refrain “Life Khul Gayi” (Life has opened up) forms the backbone of the film.